July 22nd, 2009 by Arjan Olsder Posted in Distribution | No Comments »
Win announced that the company will be distributing mobile games from Digital Chocolate to readers of various puzzle magazines in the UK via simple SMS shortcodes.
In total, the shortcodes will be featured in six different publications during July and August. Win advertises mainly DC's puzzle games like Sudoku and Pictoplay.
“We are delighted to work with a strong mobile partner such as WIN plc to deliver our fantastic high quality mobile games to our customers,” said Rob Stevenson, Sales Director UK and ROI, Digital Chocolate. “WIN plc’s content management platform has allowed us to utilise new mobile distribution channels to help sell mobile games to consumers via a variety of different gaming magazines.”
“Partnering with Digital Chocolate, a world leading games provider, is an important move which strengthens WIN’s position in the mobile entertainment industry,” said Graham Rivers, CEO WIN plc. “This campaign is the first of what we believe will be a series of campaigns with Digital Chocolate to deliver mobile games across various regions and penetrate new pioneering distribution channels.”