August 17th, 2005 by Arjan Olsder Posted in Research & Stats | No Comments »
A new report published today casts light on who is playing games on their mobile phones, and how much time they spend.
According to the report, half of all U.S. wireless subscribers now own phones capable of downloading games, with 27% of those playing games on their devices, including purchased downloads as well as free demos and pre-loaded games. That’s an increase of 7% on last year.
NPD’s report Mobile Games: Who’s Playing also found that another six percent of current non-gamers expressed an interest in playing on their phone over the next year. The reason most often cited for the interest is "to kill time or alleviate boredom". The average gaming session lasts just 11 minutes. Read on …
