November 17th, 2009 by Arjan Olsder Posted in Platforms: iOS | No Comments »
The impact of the iPhone already showed a lot of shifts when it comes to launching branded content. Over the past years, we’ve seen EA Mobile sell Harry Potter games, but it looks like Warner is going direct now.
With the launch of Harry Potter Spells, Warner Bros shows it’s serious about the platform and positioning itself as a strong games publisher on it. In May, the company announced 40 game launches for 2009 So far we spotted 25 of them on the US App Store.