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The Marketing of App Store Economics

March 17th, 2010 by Arjan Olsder Posted in Platforms: iOS | No Comments »

Apple Strange title? Perhaps. The story behind it is even more surprising. iPhone developers Tommy Refenes and Adam Saltsman made a horrible game and tried to market it by increasing the price instead of lowering it.


Their game, Zits & Giggles started on the app store at $0.99 (or

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