Posts Tagged ‘PopCap Games’
PopCap Goes D2C
September 4th, 2008 by Arjan Olsder Posted in Distribution | 1 Comment »
PopCap Games has chosen to start selling mobile games on a D2C basis.
The company already had a lot of experience in this field with their
regular web games.
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CGA: Marketing ABC Part 2
February 7th, 2007 by Arjan Olsder Posted in Events & Conferences | No Comments »
The second part of the marketing ABC was led by Dennis Ryan, EVP Business Development at Popcap games. In this part, Dennis mostly talked about building a brand from original IP.
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