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Posts Tagged ‘iplay i-play oberon media acquisiton research analysis mobile online casual games behaviour’

Online Casual Gamers Twice As Likely To Play Mobile Games

October 29th, 2007 by Arjan Olsder Posted in Research & Stats | 2 Comments »

IplayI-Play held a survey amongst casual gamers and noticed that a massive 45% of them are happy to play their favourite casual games on their mobile phone, making the I-Play acquisition by Oberon Media even better from a strategic point of view.

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