December 19th, 2008 by Arjan Olsder Posted in Marketing Strategies | No Comments »
The guys over at Tag games have started to take a look at web 2.0 in order to promote their business. Though it's always hard to say that you can generate direct sales, it does show a great way to increase brand value toward the industry and consumers.
The company is now displaying their news updates directly on Twitter. On Facebook, the company launched a special page dedicated to their latest mobile game Car Jack Streets. Last but not least, they made sure their website works well on iPhone.
Most bigger developers are already using a lot of web 2.0 services to promote their company. Tag clearly shows that building brand value amongst communities is also no problem for the smaller players.
