May 29th, 2008 by Arjan Olsder Posted in Marketing Strategies | No Comments »
Sega’s all-time classic Sonic The Hedgehog has turned into a sales monster. Since the release early 2006, the mobile game has sold 8 million times. The top channel was Verizon’s V-Cast.
"Sonic the Hedgehog is a title that resonates with a universal audience of gamers who have grown up with the franchise, as well as with a growing audience of casual players," said Linda Chaplin, vice president of Sega Mobile. "Sonic has appeared in more than 40 games on 19 video game platforms. The mobile platform has been a great extension for the franchise, allowing fans and casual players alike to pick up a truly classic game and experience it all over again on their mobile phones."
"Sonic the Hedgehog is extremely appealing to our V CAST audience," said Todd Murphy, director of Mobile Web, games and applications for Verizon. "Sonic has made a substantial contribution to our multimedia sales over the past two years, and we look forward to continually working with Sega to deliver its classic games and new properties to mobile users everywhere."
This news came from GameDaily.
