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SEGA, EA and Gameloft in App Store Pricewars

February 9th, 2011 by Arjan Olsder Posted in Analysis & Editorial | No Comments »

It seems Valentines-day is the perfect momentum to start a new war. A price war that is, started by good old Electronic Arts with their “I Love 99¢” promotion.

Not too long after Electronic Arts announced it had slashed the prices of 27 games to just 99¢, Gameloft responded with slashing the priced on 13 of their games and a 14th to be decided by consumers. SEGA just came in with their “99 Cents Loves Me” promotion that slashes the prices on 15 of their games down to 99¢ and provides an additional discount on the Sonic games. Next!…

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