July 13th, 2011 by Arjan Olsder Posted in Companies & M&A | 1 Comment »
Though the new PlayBook is a bundle of fun in our eyes, it is far from a secret that RIM is having huge problems as share prices pretty much continue to spiral downward. The solution opted now might be to split.
Analysts expect that splitting RIM will be the solution to bring back value to the company. RIM is well known for its highly secure network environments. Right now, those secure technologies are locked into the BlackBerry and Playbook hardware while other OS’ could also benefit from this technology. At the same time, the hardware branch could focus more on delivering competitive hardware.
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On the other hand, Apple’s big advantage is that they control both hard- and software. Something MS/Nokia also are aiming for…so splitting this up might be as bad as the current situation.
A better move in my eyes would be to get back to what they’re good at and do things like putting an E-Mail client on the PlayBook.