August 26th, 2009 by Arjan Olsder Posted in Marketing Strategies, Platforms: iOS | No Comments »
Yes, we are finally back from Cologne and already received a tip about a story that Techcrunch ran on PR firm Reverb Communications. Those guys seem to cheat with consumer reviews to boost the apps of their clients.
The company had put a team of interns in place that where required to post positive reviews on the mobile games from their clients. A step that undermines the whole value of the system itself.. One of their clients, according to TechCrunch, is Pangea Software. A well known iPhone developer. They also shout about the success Publisher X had in the media. Publisher X is owned by the PR firm.
Read the original here.
Tags: App Store . Apple . Cheating . Pangea Software . Publisher X . Reverb Communications . Reviews
Permalink: https://www.mobilegamesblog.com/reverb-communications-caught-cheating-on-app-store/
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