September 6th, 2007 by Arjan Olsder Posted in Brand Licensing | No Comments »
Player One announced a new licensing deal with UK’s pay TV giant BSkyB to bring the Sky Sports Quiz Challenge to the mobile platform.
The mobile Sky Sports Quiz Challenge will be hosted by Jeff Stelling who will test the player’s knowledge of sports like football, cricket, snooker, athletics, golf, boxing and American football in over a thousand questions.
With over 7 million consumers accessing Sky’s mobile services, Sky is one of the biggest sports brands in the UK.