December 1st, 2010 by Arjan Olsder Posted in Platforms: AndroidOS | No Comments »
OpenFeint has announced the launch of OFX, a new platform based on OpenFeintX that allows developers to easily handle in-app purchases. To celebrate, OpenFeint opened up a developer fund.
One of the benefits of OFX is the technology that allows developers to offer new virtual items in games without the need of sending out updates to Apple.
The first 100 developers to sign up for OFX will have to pay no fees over the first $10.000 their app generates. OFX is already in use with HalfBrick, True Axis and Get Set Games. That last one reported a 400% increase in revenues when moving from paid app to free-to-play.
“With the OFX Freemium Challenge, developers will see how easy-to-use and profitable OFX can be in their games with little commitment,” says Jason Citron, CEO of OpenFeint. “We’ve all seen that the freemium model is generating some amazing results. OFX gives developers the tools they need to take advantage of this emerging model.”
“Mega Jump has proved to us that the freemium model is a great way to earn revenue as an independent developer,” said Derek van Vliet of Get Set Games. “Since changing the game to freemium we’ve seen a 400% increase in overall revenue.”
“We’ve decided to use OFX because it provided us with the most streamlined way to build freemium titles without infrastructure costs,” says Shainiel Deo of Halfbrick Studios. “We would much rather focus on building great games and leave the server technology to the OpenFeint experts.”
“With OFX, OpenFeint offers a service that allows us to forgo building and maintaining a server to deliver downloadable content,” says Andy Coates of True Axis. “By just adding a few dozen lines of code into the project, we had a mechanism in place for people to use in-app purchases and download data from the OpenFeint servers. We saved months of time by using this service.”
