August 19th, 2005 by Arjan Olsder Posted in Research & Stats | No Comments »
The NPD Group’s latest report on the mobile industry found that 27 percent of U.S. wireless subscribers are playing games, but only 8.5 percent are paying for games. In an exclusive interview with NPD Wireless Analyst Clint Wheelock, Modojo discusses that state of mobile gaming in the U.S. and how the market needs to change in order to grow.
The NPD Group’s recent report "Mobile Games: Who’s Playing" revealed some surprising statistics about the current state of the mobile industry. Although NPD Wireless Analyst Clint Wheelock agrees that the wireless games market is going to continue its rapid growth pattern, he also noted that the study unearthed some more disturbing mobile gaming trends. The report doesn’t indicate that alarm bells should be sounding, but it does show that market consolidation is becoming increasingly likely over the next 12-18 months. Read on …
