January 15th, 2009 by Arjan Olsder Posted in Marketing Strategies | No Comments »
Consumers who live in the UK and buy the latest official Xbox 360 magazine will be surprised to find an N-Gage voucher which allows one free download from Nokia's gaming service.
It's the first time that N-Gage starts promoting it's service like this. Why it's with a magazine that only aims at the Xbox 360 gamer is a bit of a mystery to us. N-Gage might not hold many casual mobile games, but we feel that a general gaming magazine would have been a better choice.
All in all, we have to say it's another great move from the company to promote mobile games.