December 19th, 2008 by Arjan Olsder Posted in Marketing Strategies | No Comments »
Kingston, the memory manufacturer, has started to promote mobile games toward their consumers. The free downloads are provided through Movaya's content platform under the Busted Thumbs brand.
The promotion is part of the Kingston launched Mobile Phone Village which launched back in 2006 with free ringtones and music downloads. All those offerings have always been through third parties just like Movaya. The only funny thing though… the free games are trial versions.