June 21st, 2007 by Anonymous Blogger Posted in Brand Licensing | No Comments »
Idols, the television show that brought us the joy of looking at crappy singers, will once again appear as mobile game as Namco Bandai licensed the game that once made by Bluebeck Studios (later acquired by Hands-On) and later by Player X.
Namco Bandai announced to have signed a multi-year agreement with Freemantle Media, owner of the TV format. The license allows Namco Bandai to distribute mobile games based on Idols in Europe, Asia and the Middle East.
"This deal is a great milestone for us, and it’s one which underlines our commitment to be one of the industry’s premier games companies." Said Masaji Okubo, MD of Namco Bandai Networks Europe
