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I-Play Goes Preinstalled with FlyPhone

October 25th, 2007 by Arjan Olsder Posted in Distribution | No Comments »

IplayI-Play closed a new distribution deal with Firefly Mobile to go preinstalled on the FlyPhone, a new mobile phone aimed directly at the tween market.

With the deal, a trial version of Jewel Quest II mobile game will go preinstalled on the new FlyPhone when it hitst stores in October. At the same time, on the FlyPhone’s Flystore wap portal, a big part of the I-Play collection will be launched for purchase by the tweens that own a FlyPhone.

David Gosen, President, I-play, commented: “flyPhone is a great product for tweens and we are excited to have this opportunity to bring some of our most popular games to tweens for this exciting and innovative platform."

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