October 28th, 2008 by Arjan Olsder Posted in Brand Licensing | No Comments »
America’s funniest family (after The Simpsons) is going mobile as GLu and Fox Mobile Entertainment have announced a new licensing deal on The Family Guy.
"We're delighted to bring the humor and characters of Family Guy, known and loved by millions around the world, to the mobile arena," said Jill Braff, senior vice president of global publishing, Glu. "Family Guy is among the most popular animated comedies on television today and we look forward to translating the show's hilarity and excitement within a fun, interactive, and engaging mobile experience."
Family Guy is the hit animated series from Executive Producer/Creator Seth MacFarlane. The show airs weekly during primetime on FOX, and is syndicated on TBS, Adult Swim and Cartoon Network in several countries in Europe. Family Guy is currently in its seventh season.
"Glu's extensive experience developing successful licensed titles for the mobile platform makes them the ideal partner to bring the engaging and humorous characters of Family Guy to mobile consumers," said Andrew Stalbow, senior vice president, Fox Mobile Entertainment. "We are excited to once again partner with Glu to deliver an authentic experience and a new way for our audience to interact with the Griffin family."
