December 19th, 2008 by Arjan Olsder Posted in Marketing Strategies | No Comments »
Gameloft has started a new promotional offence with the upgrade of their GameloftLive.com portal. On the portal, consumers can try mobile games in their browsers before they go ahead and purchase the actual game.
The mobile game demo's are launched in a java interface on the website. That way, consumers get an idea of how the game looks and functions on their device. Something similar to what MacroSpace did before they turned into Glu.
Consumers that sign up for the portal, are given a free download of Block Breaker Deluxe and opportunities to win other free mobile games.
Via: PocketGamer