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EA and Qualcomm aim to bring games to cellular level

June 2nd, 2005 by Arjan Olsder Posted in Companies & M&A | No Comments »

Electronic Arts, the largest U.S. video game maker, was scheduled to announce on Wednesday an agreement with Qualcomm aimed at grabbing a bigger slice of the $1.3 billion market for games played on mobile phones.

The partnership will mesh games made by Electronic Arts with software developed by Qualcomm, a leading maker of chips that power cellphones, John Batter, the vice president for Electronic Arts’ mobile-games unit, said on Wednesday.

"It’s time for us to get involved," Batter said. "We saw the market developing in terms of consumer downloads." More …

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