December 10th, 2007 by Arjan Olsder Posted in Gambling | No Comments »
Cometa Wireless and Cashcade have announced a deal in which Cometa Wireless will provide a full mobile gambling solution to Cashcade.
The first title to launch under Cashcade’s flag will be Foxy Bingo during Q1 2008. Cashcade currently has 800.000 players that generate a 2 million GPB revenue stream.
“The mobile market is rapidly becoming a vital channel for online gambling providers,” says Simon Collins, the CEO of Cashcade. “Players no longer have to be at home, in front of their computer. The ubiquity of mobile and the convenience of the phone in the user’s pocket or purse makes it a unique way for players to interact, no matter where they are. With consumers working longer hours and commuting long distances, the attraction of having their favourite online services at their fingertips is hard to beat.”
“We’re very pleased to be working with a company which has as much experience and reach as Cashcade,” says Rob Anderson, the chief executive of Cometa Wireless. “Cometa’s focus has always been on the quality of the user experience and giving players the best possible service through their mobile handset. We created our Arcadia technology and all of our games based on that basic principle and we’re seeing some fantastic usage and feedback based on that.”