Archive for the ‘Marketing Strategies’ Category

JoyBits Releases Demo Generator Tool

April 1st, 2008 by Arjan Olsder Posted in Marketing Strategies | No Comments »

Joybits JoyBits has released a new tool that turns regular mobile games into time limited demo versions. The tool is a wrapper that doesn’t require any source code changes.

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Sony: “We put out a lot fewer games than the pure-plays”

March 31st, 2008 by Arjan Olsder Posted in Marketing Strategies | No Comments »

Sonypictures_2 In an interview with RCR News, Sony Pictures spoke about upcoming mobile game releases and a bit about the strategy behind the ‘small’ portfolio.

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HeroCraft Games for Free at NSS

March 26th, 2008 by Arjan Olsder Posted in Marketing Strategies | No Comments »

In order to support a huge consumer promotion for the new wap portal, the Russian operator NSS has closed a deal with HeroCraft to give their mobile games away for free to NSS consumers.

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Nickolodeon set for Mobile Gaming

March 25th, 2008 by Arjan Olsder Posted in Marketing Strategies | No Comments »

Mtv The Nickolodeon, The N and ParentsConnect websites have received a major update, preparing them for mobile entertainment.

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N-Gage Commercial Launch Coming Soon

March 20th, 2008 by Arjan Olsder Posted in Marketing Strategies | No Comments »

Ngage It seems the period of testing is as good as over as the N-Gage First Access trials are ending March 27th according to the official N-Gage blog.

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Mpowerplayer Serves 12 Million Game Plays

March 19th, 2008 by Arjan Olsder Posted in Marketing Strategies | No Comments »

Mpowerplayer is a portal that serves demo and trial versions of mobile games freely to consumers. The portal has served 1 million players that generated 12 million plays.

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FishLabs Lets Gamers Race for Money

March 12th, 2008 by Arjan Olsder Posted in Marketing Strategies | No Comments »

Fishlabs has announced a new competition on their blog where consumers that bought Coast Racer 3D, can play for an actual prize of

Mobile Weaver Spirals Into Facebook

March 12th, 2008 by Arjan Olsder Posted in Marketing Strategies | No Comments »

Mobile Weaver has launched an interactive Youpark Facebook application that will allow Facebook consumers to introduce mobile content to each other. Even sending mobile game demo’s is one of the options.

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Vivendi Does it Again; Zaoza Portal Launched

February 26th, 2008 by Arjan Olsder Posted in Marketing Strategies | No Comments »

Zaoza Vivendi once started the Vizzavi portal together with Vodafone. After the project dying off years ago, the company is now back with Zaoza, a subscription based mobile entertainment portal.