Archive for the ‘Marketing Strategies’ Category

M-Biz Hits 10X Industry Average Conversion Rate

March 18th, 2009 by Arjan Olsder Posted in Marketing Strategies | No Comments »

M-Biz Global announced that about 50% of EU consumers with mobile phones, (That hold their Try n Buy Software), purchase a mobile game. This is above the 5% average figure from operator portals and other WAP sites.

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PNY Relaunches EA microSD Card Offering

March 17th, 2009 by Arjan Olsder Posted in Marketing Strategies | No Comments »

PocketGamer features an interesting story about a memory company called PNY. That company is selling EA branded micro SD cards which provide the buyer access to a free mobile game from EA Mobile.

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MMCC Barcodes, a new Delivery System?

March 17th, 2009 by Arjan Olsder Posted in Marketing Strategies | No Comments »

Most of you probably know that QR Barcodes can hold loads on information like URL's and personal contact data. Scientists at the Edith Cowan University are taking the technology to a new level that might be very interesting for innovative developers.

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N-Gage Give-aways

March 3rd, 2009 by Arjan Olsder Posted in Marketing Strategies | No Comments »

N-Gage is known for it's promo code based marketing models. It has ran several promo's around the world to promote itself with titles like FIFA and Creatures of the Deep. This time, there is a free mobile game for everyone!

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KPN Users Crowdsourcing for new MMORPG Idea

February 25th, 2009 by Arjan Olsder Posted in Marketing Strategies | 1 Comment »

To promote mobile games amongst their clients, and create a bigger awareness of mobile services, Dutch operator KPN has decided to use one of Holland's biggest games sites' community to come up with fresh ideas.

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Digital Chocolate’s shows SEO in App Store

February 21st, 2009 by Arjan Olsder Posted in Marketing Strategies | 5 Comments »

Over at PocketGamer, they have posted a story on Digital Chocolate's marketing strategies. The game developer shows the world that it's easy to adapt common search engine optimization tactics in order to promote mobile games within iTunes.

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N-Gage Starts Level 2 of it’s Ambassadors Program

February 21st, 2009 by Arjan Olsder Posted in Marketing Strategies | No Comments »

Nokia seems to like the success they have with their latest ambassador programmes. As so, the company announced that it's taking the N-Gage ambassador programme to the second level.

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MWC: GetJar Goes Commercial

February 21st, 2009 by Arjan Olsder Posted in Marketing Strategies | 1 Comment »

GetJar is making a lot of noise lately with new, bright plans. The latest bit of news that surfaced over at Mobile Entertainment Magazine, is that the company will start offering paid downloads as well.

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IUGO Sweepstakes hit App Store

February 21st, 2009 by Arjan Olsder Posted in Marketing Strategies | No Comments »

Mobile games developer IUGO has taken a big step to market their Toy Bot series of games. The company will be giving away several prizes to players. The grand prize is $10.000!

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MWC: T-Mobile Signs up for Nokia’s Ovi!?

February 21st, 2009 by Arjan Olsder Posted in Marketing Strategies | No Comments »

Just under a year ago, T-Mobile announced that they would stop selling Nokia handsets because of Nokia's Ovi service. Now, PocketGamer reports that T-Mobile is embracing the Ovi store on it's network.