February 4th, 2005 by Arjan Olsder Posted in Ad Funded Gaming | No Comments »
Looking to get the word out to young adults about its Soup at Hand product, Campbell Soup Company turned to Virtu Mobile for some help.
To promote the sippable soup, Virtu Mobile developed the Campbell’s Soup at Hand 3D Snowboarding mobile game, which encourages gamers to capture Soup at Hand cans throughout the game to prolong their snowboarder’s life. The game is designed to let young adults have fun while acquainting themselves with the brand. More …
