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Axa Debuts i-Ad in a Newspaper

October 6th, 2010 by Arjan Olsder Posted in Platforms: iOS | 1 Comment »

Axa was the first Belgian car insurance company that built an app to report car damage. To promote it, their marketing team launched an interactive campaign by combining an iPhone with a newspaper.

No words on this one, just watch the video.





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    One Response to “Axa Debuts i-Ad in a Newspaper”

    1. Wagner says:

      Great innovative ad but how does the iPhone app start automatically upon touch?

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