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Apple Introduces Version Release Control

August 6th, 2010 by Arjan Olsder Posted in Platforms: iOS | No Comments »

With Version Release Control in the new iTunes Connect, developers will now be able to control when their apps and app updates go live on the App Store.

Normally, an app or update would go live as soon as the Apple crew approved it. Now, updates can be planned ahead which is great for seasonal and advertorial based updates.

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