October 4th, 2009 by Arjan Olsder Posted in Ad Funded Gaming, Platforms: iOS | No Comments »
Tapulous is probably one of the best known music game developers on the App Store. With their huge userbase, they are an excellent platform for AdMob to develop new advertising strategies.
Though AdMob still isn't the exclusive ad provider for the company, the experiments might result in bigger revenues for both. At the same time, Tapulous will be running a number of advertisements that will be promoting their new games.
Until now, Tapulous has generated 15 million ad downloads and over half a billion sessions have been played.