November 18th, 2009 by Arjan Olsder Posted in Analysis & Editorial | No Comments »
Following 18 months of investigation on 301 websites that sell mobile content, the EU has decided to fine a large number of direct to consumer channels over ‘Ringtone Scams’.
The websites investigated where accused of unclear pricing (41%), failure to provide contact details (75%) as well as advertising free stuff that isn’t free (35%). According to the EU release, 210 websites have been approached to improve the way they conduct their business. 54 of them actually chose to close down instead. The Italian authorities have taken the liberty of issuing up to
Tags: EU . Free . Meglena Kuneva . Paolo Saba . Pricing . Ringtone . Scams . Trading
Permalink: https://www.mobilegamesblog.com/eu-fines-d2c-channels-over-scams/
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