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T-Mobile, Sprint PCS have most entertainment users, says study

July 26th, 2005 by Arjan Olsder Posted in Research & Stats | No Comments »

T-Mobile USA Inc. and Sprint PCS users are far more likely to send photos, download games and use text messaging than subscribers of other U.S. carriers, according to a study from mobile usage measurement firm M:Metrics.

The company’s latest monthly report, which was released Monday, reveals distinct demographic characteristics among the subscriber bases of traditional carriers and mobile virtual network operators. An 18-year-old male who downloads games is more than twice as likely to be a customer of Sprint than any other carrier, for instance, while Nextel boasts the highest percentage of users whose household incomes surpass $100,000 a year. More …




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