August 21st, 2006 by Arjan Olsder Posted in Brand Licensing | No Comments »
Hudson Entertainment will start passing the mobile to the left hand side as they hauled in the license for reggae legend Bob Marley. With three games already in the pipeline, we will see Bob on our mobile phones really soon.
"The staying power of Bob Marley is a true testament to his musical gifts to the world," said Hudson Entertainment president John Greiner. "Marley’s ideas and beliefs are more powerful than ever, and to be able to bring his own unique culture to a new generation of people is truly an honor. We wanted to create an interactive experience that captures the Rastafarian spirit and all the elements that Marley loved, from music, to island life, and soccer."
