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4.0 iAd Takes on Greystripe and Friends

April 8th, 2010 by Arjan Olsder Posted in Platforms: iOS | No Comments »

Apple Apple is not only taking on social gaming networks but as expected, they also launch iAds mobile advertising. This will be Apple’s own advertising platform that offers native advertising API’s.


Apple seems to step away from the 70:30 rev-shares as ads will go at 60:40. Apple expects to show 1 billion ads a day. Ads will be fully interactive and can even hold minigames inside.




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