March 19th, 2008 by Arjan Olsder Posted in Ad Funded Gaming | No Comments »
Didmo is an ad-funded mobile gaming service operating similar to Greystripe. It wraps mobile games into an advertising jacket.
"DIDMO’s proven track record in Scandinavia and solid technology platform have prepared us for success and a leadership position in these key global markets," said Joseph Oliver, newly appointed CEO of DIDMO. "Our team’s innovation and the company’s unique revenue model respect consumers as well as content providers, by delivering free mobile game content to millions of mobile users, while providing unparalleled value to advertisers in the mobile space."
The DIDMO technology platform essentially takes a publisher’s game, strips it down to the code-level, and re-packages it to create an entirely new application wrapped with the advertising content, timed to last 24 hours. DIDMO co-founder and Chief Technology Officer, Rikard Bj